There are many ways to determine how popular a website is. One of the more straight forward way is by looking at the number of links pointing to your website. The more links probably suggest more people “endorse” your website.
Building Links
There are many ways to get good links. Here are 4 simple steps for getting started.
Step 1: Find competitor or complementary websites
Find them using keywords relevant to your website. You should choose websites that have good content and are professional in layout.
Step 2: Request an inbound link
You can request for them to add a link to your website through email or other form of correspondence if available. Personalize the email or message to sound sincere and state benefits they will get in return.
If you have the owner of the website as your friends in your social networking group, you can contact him/ her and ask if they would like to add a link to your website. This way is not as formal, but it is more personal.
Using social networking is good as it facilitates communication, and they will know who are. It allows quick and direct communication between both parties.
Step 3: Hyperlink keywords in your description
When you put link in other website, add a short description about your website and you should try to use keywords and hyperlink it to your website. This helps spiders to find you and know what your website is about.
Step 4: Useful relevant landing pages
Think of what your website is all about for a minute. You will want websites and blogs to link to the pages you are optimizing rather than linking all to your homepage! Landing space is often not the best page to link to. Remember you should always direct visitors from other websites to your page providing the information or services they are looking for, so always link them to the most relevant page on your website.
In order to effectively find your potential link partners, we advise you to use the major search engines like Google, Yahoo, MSN & Ask.com. For Google, we recommend that you use Google’s PageRank to help you choose your partners.
